I’m going to talk a little bit about the different platforms on which you can publish ebooks, because if you’re an indie author, you’ll want to know about how to publish ebooks. Ebooks are the easiest, cheapest way to get your work out there.
Self-publishing is not a complicated business. But, at the end of the day, it is a business. As such, it should be handled in a businesslike manner. Part of that is creating a name for your publishing company. And you should set up your own publishing company.
Every time I turn around, marketing advice pops up. It emphasizes the importance of SEO, aka, search engine optimization. And, apparently, if you don’t know it,
you’re screwed you’ll never succeed as a marketer.
So, now, in order to succeed as a writer, apparently we must be concerned about SEO marketing. At least, enough to know the basics.
I’ve been self-publishing my books since 2009 and a lot has changed since then. Even so, it doesn’t take a tech genius to self-publish one’s work. The more difficult part is developing a marketing and promotional strategy. However, being a self-published author gives you maximum flexibility, in terms of releasing Read more…
The following is something I wrote in 2011, before my first novel had become a New York Times ebook bestseller in March of that year. It stands as an example of how ebooks completely changed opportunities for authors who chose to go indie rather than wait for the traditional publishing Read more…
To be honest, I didn’t plan to be a self-published author. It’s something I stumbled into after several years of writing novels, seeking a publisher or agent, and being rejected. This was after my first novel was published by a small press that went out of business nine months later. And after I had a stroke that caused me to develop dystonia, a movement disorder that can drain my energy and motivation considerably.
My point is that if you’re going to self-publish, you should go into it fully informed. Self-publishing success doesn’t come from simply putting a book out there and waiting for readers to notice. You have to do some kind of marketing and promotion, if you wish to make a career out of self-publishing your work.
To have a sustainable career as a self-published author, you not only have to put in the time and effort to write your books, but you need to use every available resource to maximum advantage. This means creating a marketing plan. One that squeezes the maximum benefit out of each effort you engage in.
If you’re going to take the indie author route, it’s essential to understand your rights under Amazon’s Kindle Direct Publishing (KDP) contract.
When you self-publish your work through KDP, you are signing a contract with Amazon.
As an indie author, I’m a long-time believer in publishing on more than one platform. I’m not only an indie author, but also a strong supporter of indie bookstores. And I own both a Kindle and Kobo ereader (see above).
I’ll explain further in this week’s vlog (below the virtual fold):