Do You Want to Start a Creative Business?

Image by Fathromi Ramdlon from Pixabay

When I began selling my e-books online, it was with the assumption that I absolutely had to rely on Amazon and other e-book distributors to make money. That was before I thought in terms of starting a creative business.

Not only are there other ways to sell one’s books, but there are all sorts of ways to set up a creative business online of any sort.

Here’s a short list of possibilities:

1. Sell from your website.

At this point, I have the ability to sell my books directly from my website. I have not actively marketed this aspect of my business. But it might be a good idea to start.

My books are offered for sale in digital form through PayHip. The content is provided by BookFunnel.

You can set up a PayHip account for free. BookFunnel has pricing tiers that start at $20 a month.

2. Patreon.

Many types of creators are embracing Patreon now. Essentially, it’s like the patronage system, where people who enjoy a creator’s work can make small payments to support that person. You can open an account at Patreon.com.

3. Membership websites.

When you come down to it, this takes the Patreon concept and implements it with a website. Such websites are generally WordPress.org sites. The whole idea is that members pay a recurring fee that allows access to all or parts of the website’s content. Think of Netflix. Your fans pay a monthly fee, and they get access to everything. Or partial access, determined by a fee schedule. On top of which, the website owner has complete control over the platform.

Starting and running such a website does involve some upfront cost, so keep that in mind before you actually do it.

4. Crowdfunding.

This is a method best used to raise money for discrete projects, such as a book or movie. There are now numerous options when it comes to finding crowdfunding platforms, depending on the type of project you’re trying to finance.

And I’m just naming a few things one can do that don’t involve any online book retailer.

So … what stops people from doing these things more often? I’d say the biggest obstacle is fear. Namely, fear of failure.

Having said that, I’d like you to consider the successes achieved by online entrepreneurs featured in a documentary I recently reviewed called Generation Freedom. Here’s my review of the film.

If you’d like to find out more about the possibilities when it comes to setting up a successful online business, just click here to get a series of free videos that spell out what it takes. But click that link soon, because I need to know by no later than July 7.

I myself have purchased a copy of Generation Freedom, and I look forward to re-watching it.

Finally, here’s a video review of a book that all creatives who want to succeed should read!

Sustainable Self-Publishing: Three Essential Tips

To be honest, I didn’t plan to be a self-published author. It’s something I stumbled into after several years of writing novels, seeking a publisher or agent, and being rejected. This was after my first novel was published by a small press that went out of business nine months later. And after I had a stroke that caused me to develop dystonia, a movement disorder that can drain my energy and motivation considerably.

My point is that if you’re going to self-publish, you should go into it fully informed. Self-publishing success doesn’t come from simply putting a book out there and waiting for readers to notice. You have to do some kind of marketing and promotion, if you wish to make a career out of self-publishing your work.

To have a sustainable career as a self-published author, you not only have to put in the time and effort to write your books, but you need to use every available resource to maximum advantage. This means creating a marketing plan. One that squeezes the maximum benefit out of each effort you engage in.

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Owning Your Content Means Having Control Over Your Income Streams

When you create your own content, that material has intellectual property (IP) rights attached to it. You, as the creator and owner of these rights, can exploit them or license them as you see fit and earn income from that.

Therefore, if you’re an indie author or indie creator of any sort, you should become familiar with your IP rights and explore the various ways to generate income streams from them.

In the case of books, this can include creating various formats, such as print (hardcover, paperback, large print, etc.), digital (i.e., Kindle .mobi, everyone else .epub, PDF), audiobook, and different adaptations (film, podcast, radio, graphic novel, etc.).

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How Not to be Successful

 

We live now in times of incredible distraction. Everywhere we look there are success stories. Along with that are stories of people who overcame incredible odds to succeed at something or other, despite an infirmity or life-changing event of some sort or other. And we want to be successful, too.

We see these stories and think, “Oh, I wish I could be them” or “Thank God I’m not them.”

Either way, we’re doing a form of comparison that’s unhealthy for us.

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