Disclosure: this post contains some affiliate links, which means I get a small percentage if you click the link and make a purchase through them. The terms on affiliates can vary, so I won’t bore you further with those. 🙂 But my opinions are honest and my own.
If you’re reading this, I assume you’re wondering about the assertion made in the title. You may think it’s too late to start a podcast or that there are too many podcasts, so why bother?
Every time I turn around, marketing advice pops up. It emphasizes the importance of SEO, aka, search engine optimization. And, apparently, if you don’t know it, you’re screwed you’ll never succeed as a marketer.
So, now, in order to succeed as a writer, apparently we must be concerned about SEO marketing. At least, enough to know the basics.
This documentary is an inspiring look at sixteen individuals who (for various reasons) no longer hold “regular jobs,” but now make a living with online businesses. The interviewees represent a healthy variety of business models, including blogging, podcasting, and product sales.
I’m going to make a big assumption here (which is no doubt foolish) and start with the idea that most creative professionals are a bit daunted by the notion of dealing with the technical aspects of owning your domain name. You do know what a domain name is, right?
Okay, let’s start with that. A domain name is that part of your website that comes after the “www” part. Simple, right?
In my case, the domain name for my author website is debbimack.com. Just [myname][dot]com. This is the way most authors do it, anyway.
Now, here’s why it’s important to own your domain name.
We live now in times of incredible distraction. Everywhere we look there are success stories. Along with that are stories of people who overcame incredible odds to succeed at something or other, despite an infirmity or life-changing event of some sort or other. And we want to be successful, too.
We see these stories and think, “Oh, I wish I could be them” or “Thank God I’m not them.”
Either way, we’re doing a form of comparison that’s unhealthy for us.